How does it work?

How does it all Work?

• Well written ads – You plan and write your ads using effective calls to action, and enticements for users to click
• Select the right keywords - The ads appear when users search in Search Engines for the keywords you select, and for words that we can help identify that users are searching on through the search engines
• Choose your own position - How high you appear in the list depends mostly on how much you spend on a click on your advertisement, we help tune this to maximise traffic, and inquiries
• Low risk - Your competitors are not able to click on your ads repeatedly to cost you a fortune - Ikojo has implemented click fraud monitoring to prevent that
• Control your spending - You can set a budget on exactly how much you'd like to spend, and when you hit the budget, your ads are closed down for the day and start again the next morning ensuring your don't overspend

Why Do People Do It? ... Why Wouldn't They!

• Instant website visitors - Your ads start appearing, literally minutes after it's enabled, which is useful while your SEO changes are taking effect (which usually take a few months at least)
• Targeted leads - Your clients are searching on the exact search terms related to your products & services (we help you determine which are the most popular) - so you don't pay for irrelevant clicks
• Controlled spend - You set your own budget, so can spend exactly the amount you can afford
• Measurable - You know exactly how much each enquiry or sale costs in advertising dollars
• Little risk - You can invest on a small scale, and then decide on whether to continue based on your results